On this day, October 19 in 2010, Greenpeace Australia did another of their media-friendly stunts – this time a projection onto a bank, to combat greenwashing.
ANZ We Pollute Your World. On 19 October 2010 Greenpeace displayed a projection on the side of Yallourn W power station, in Moe, Victoria, as part of the campaign targeting the financing of Australia’s coal industry.[57]
[The amount of carbon dioxide in the atmosphere was 387.43ppm. At time of writing it was 421ishppm- but for what it is now,well, see here for the latest.]
The context was this – Australia was wrestling with a price on carbon (emissions trading? Great Big Tax on Everything?)
Why this matters.
Greenwash is insidious, invidious, and needs to be challenged.
What happened next?
Greenpeace kept going, the greenwash kept going, the emissions and atmospheric concentrations kept climbing. Ooops.
See tomorrow’s post for a far more entertaining Greenpeace stunt!