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Activism Australia Interviews

Parents for Climate: What they do, what they are looking for.

Parents for Climate, an Australian group, kindly answered some questions!

1. What is the “origin story” of Parents for Climate – when did you begin, why?
Parents for Climate began in 2019, sparked by a simple but powerful idea: parents are a force like no other when it comes to protecting the future. A group of six rural and regional mums got together online—frustrated by government inaction and alarmed by worsening climate impacts—to create a home for parent-led climate action. Our tiny organisation wants to empower everyday families to take meaningful steps, speak up, and shift the story about who climate action is for.

2. (How) has the work of Parents for Climate shifted since it began – for what reasons?
We’ve grown from a grassroots network into a national movement that’s deeply strategic. At first, we were a small mostly-online community focused on awareness raising and community-building—now, we’re focused on influencing decision-makers and policy, supporting local leadership, and amplifying the voices of parents in public debate. That shift reflects the urgency of the climate crisis, the growing political relevance of parents, and what we’ve learned about where we can make the most impact.

3. What are the things you’ve done that you’re proudest of?

We’re proud to have helped shape public policy—like federal investments in clean energy storage and better school infrastructure. We’ve mobilized thousands of parents in electorates across the country, built powerful coalitions, and held Australia’s biggest energy companies to account for greenwashing. But just as importantly, we’ve helped countless parents move from climate anxiety to climate agency—finding purpose, connection, and hope together.

4. What, besides more money and time, is the main constraint on you being able to do more things (skills gaps, access to other resources etc) and what help are you looking for?

Like many grassroots groups, we’re stretched. We could do more with support in digital campaigning, media and design, and easy to use tools that help us scale. We’d also love more support building bridges into multicultural communities and regional networks. We’re looking for people who want to offer skills, networks, or mentoring—or who can help unlock funding or strategic partnerships.

5. What resources need to be available to concerned parents for when they talk to their kids – of different ages – about what the future holds?
Parents need age-appropriate, emotionally intelligent tools that are honest but hopeful. That might be a storybook about nature and courage for young kids, a school project toolkit for tweens, or conversation guides for teens that acknowledge fear but focus on action. Most of all, parents need to feel they’re not alone—and that there’s a community of people out there who are acting for their kids too.

6. Anything else you want to say – shout outs about upcoming events, other groups etc.
We’ve just wrapped our biggest ever campaign, Vote Like a Parent. We just forced energy giant EnergyAustralia to admit to the truth behind its marketing claims  through legal action. And we’re gearing up for new work focused on clean energy and protecting kids from the impacts of extreme heat and air pollution. A huge shout out to the parent volunteers around the country making this movement what it is. If you’re reading this and want to be part of it—come join us at parentsforclimate.org!